Video

A Message by CEO Pak Retailers Mr. Shahzad Najam

The retailing industry of Pakistan, with a population of 207 million is constantly changing the life of a common man as a result of growing consumerism in the country. Thanks to science and technology advancements, the retail industry of Pakistan is becoming digitized and changing the way many businesses operate...

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Exploring the Retailer`s Perspective: Interview 04

Retailers carry the economic backbone of the retail industry. Unfortunately, the retail business of Pakistan is very scattered and in dire need of a proper organization to fill the gap between the retailer and the company. The team of Pakretailers.com meets up with an experienced retailer Muhammad Shahid Mushtaq of Shahid...

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Exploring the Retailer`s Perspective: Interview 03

The significance of marketing for general store can be understood from the fact that general stores play a key role in providing high exposure to business and extensive distribution of products. Like many countries, in Pakistan too, the retailers get opportunities to interact with customers. The team of Pakretailers.com meets up...

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Exploring the Retailer`s Perspective: Interview 02

In retail industry, A retailer is a service provider who fills the orders of many individuals who are end-users. The importance of retailing can be gauged from the fact that the retailers provide the necessary service and a major contribution to the economy. Retailing is interdisciplinary in nature and retailers...

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Exploring the Retailer`s Perspective: Interview 01

Retailer plays an important role in maintaining sustainable consumption and production. They act as a ‘gatekeeper’ between production and consumers.  They are in direct communication with a huge network of suppliers, giving them the opportunity to trigger the manufacturing and development of more sustainable products. Through their interaction with consumers,...

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