Author - Madiha Syedain

Exploring the Retailer`s Perspective: Interview 04

Retailers carry the economic backbone of the retail industry. Unfortunately, the retail business of Pakistan is very scattered and in dire need of a proper organization to fill the gap between the retailer and the company. The team of Pakretailers.com meets up with an experienced retailer Muhammad Shahid Mushtaq of Shahid...

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Exploring the Retailer`s Perspective: Interview 03

The significance of marketing for general store can be understood from the fact that general stores play a key role in providing high exposure to business and extensive distribution of products. Like many countries, in Pakistan too, the retailers get opportunities to interact with customers. The team of Pakretailers.com meets up...

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Exploring the Retailer`s Perspective: Interview 02

In retail industry, A retailer is a service provider who fills the orders of many individuals who are end-users. The importance of retailing can be gauged from the fact that the retailers provide the necessary service and a major contribution to the economy. Retailing is interdisciplinary in nature and retailers...

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Exploring the Retailer`s Perspective: Interview 01

Retailer plays an important role in maintaining sustainable consumption and production. They act as a ‘gatekeeper’ between production and consumers.  They are in direct communication with a huge network of suppliers, giving them the opportunity to trigger the manufacturing and development of more sustainable products. Through their interaction with consumers,...

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The Role of Mobile Shops in the Retail Industry of Pakistan

Mobile Shops in the Retail Industry of Pakistan With the advent of Science and Technology, the telecommunication industry of Pakistan has experienced a boom. You press enter and the world is in front of you. As you walk on the streets of Lahore or any other city of Pakistan, you will...

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FMCG Retail Industry of Pakistan at a Glance

FMCG Retail Industry of Pakistan Retailing is a process of distribution which involves all the activities of selling the merchandise directly to the final consumer for their personal or family use. Often people view retailing as a means of selling a product available in stores but it also involves the selling...

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Discount Stores: A Valuable Addition to Our Retail Industry

Discount Stores: A Valuable Addition Discount store can be defined as a departmental store which aims to offer products at a lower price as compare to other retail stores. The most amazing feature of having a discount store in your neighborhood is that they are able to drop prices due to...

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The Significance of Departmental Stores in Pakistan

The Significance of Departmental Stores Departmental store refers to a retail establishment which deals in satisfying a wide range of customer’s personal and residential related product needs and also offers multiple choice of commodities at variable prices, in all products categories. Departmental Stores offer a huge variety of items to customers...

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